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mktg_creative_property Table

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The mktg_creative_property table in the marketing database contains information about creative properties.

The following table describes the columns in the mktg_creative_property table.

Column name

Type

Allow null

Description

i_cp_id

int

no

The ID of this creative property.

This is the primary key.

i_creative_type_id

int

no

The type of this creative property.

This is a foreign key into the mktg_creative_type table.

u_cp_name

nvarchar(50)

no

The name of this creative property.

i_cp_type

smallint

yes

The type of input field and validation to use for this creative property in the user interface.

u_cp_label

nvarchar(255)

yes

The label to use for this creative property in the user interface.

i_cp_order

smallint

yes

The relative order of this creative property in the user interface.

b_cp_required

bit

yes

A Boolean value that indicates whether this creative property is required or optional.

u_cp_default

nvarchar(255)

yes

The default value for this creative property.

i_cp_source

smallint

yes

The run-time source of this creative property.

i_cp_encoding

smallint

yes

The type of URL encoding associated with this creative property.

See Also

Other Resources

Marketing Database Tables

Marketing Lists Database Tables

mktg_creative_type Table