Marketing Event in ESG data model

Traits

Traits for this entity are listed here.

is.CDM.entityVersion

Parameter	Value	Data type	Explanation
versionNumber	"4.3"	string	semantic version number of the entity

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Base entity from which all ESG Data Model entities are derived. en A specific marketing event to support the objectives and goals of the associated Marketing Campaign.	entity	a reference to the constant entity holding the list of localized text

is.identifiedBy
names a specific identity attribute to use with an entity

Parameter	Value	Data type	Explanation
attribute	MarketingEvent/(resolvedAttributes)/MarketingEventId	attribute

minimumObjectModelVersion
Minimum version of the object model required to fully understand the data schema used.

Parameter	Value	Data type	Explanation
versionNumber	"1.2.3"	string

is.IDM.modelVersion
Semantic version number of the IDM.

Parameter	Value	Data type	Explanation
versionNumber	"2.0.0"	string

has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{2682DDEE-4E35-4B90-B073-6543F0120A74}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nativeTo.businessArea
The name of the business area from which the entity originates.

Parameter	Value	Data type	Explanation
name	"Marketing & Advertising"	string

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Marketing Event	entity	a reference to the constant entity holding the list of localized text

has.entitySchemaAbstractionLevel
A level of abstraction assigned to an Entity schema. Logical schema descriptions use complex dataTypes, inheritance, and entities as attributes. Resolved descriptions contain none of those things, only final trait and attribute sets are shown. A composition schema manipulates, guides, or restates parts of logical schemas to produce one resolved schema.

Parameter	Value	Data type	Explanation
level	"resolved"	string	Possible values: logical, composition, resolved

Attributes

Name	Description	First Included in Instance
MarketingEventId	The unique identifier of a Marketing Event.	Sustainability/esg-data-model/MarketingEvent
MarketingEventName	The name of the Marketing Event.	Sustainability/esg-data-model/MarketingEvent
MarketingEventDescription	The description of the Marketing Event.	Sustainability/esg-data-model/MarketingEvent
MarketingEventObjectivesStatement	Goals to be accomplished by an organization's overall Marketing Event such as sales, market share, or profitability.	Sustainability/esg-data-model/MarketingEvent
MarketingEventEligibilityStatement	A statement regarding the eligibility requirements of the Marketing Event.	Sustainability/esg-data-model/MarketingEvent
MarketingEventRestrictionsStatement	A statement regarding the restriction requirements of the Marketing Event.	Sustainability/esg-data-model/MarketingEvent
MarketingCampaignId	The unique identifier of a Marketing Campaign.	Sustainability/esg-data-model/MarketingEvent
MarketingEventPlannedStartDate	The planned start date of the Marketing Event. .	Sustainability/esg-data-model/MarketingEvent
MarketingEventActualStartDate	The actual start date of the Marketing Event.Note:Planned and actual start and end dates enable management to determine whether marketing campaigns and marketing events are being planned and executed in a realistic and effective manner.	Sustainability/esg-data-model/MarketingEvent
MarketingEventPlannedEndDate	The planned end date of the Marketing Event.	Sustainability/esg-data-model/MarketingEvent
MarketingEventActualEndDate	The actual end date of the Marketing Event.Note:Planned and actual start and end dates enable management to determine whether marketing campaigns and marketing events are being planned and executed in a realistic and effective manner.	Sustainability/esg-data-model/MarketingEvent
PlannedTotalNumberOfFullTimeEmployeesToBeUtilized	The planned total number of full-time employees to be utilized in association with the associated Marketing Event.	Sustainability/esg-data-model/MarketingEvent
ActualTotalNumberOfFullTimeEmployeesUtilized	The actual total number of full-time employees utilized in association with the associated Marketing Event.	Sustainability/esg-data-model/MarketingEvent
PlannedTotalNumberOfPartTimeEmployeesToBeUtilized	The planned total number of part-time employees to be utilized in association with the associated Marketing Event.	Sustainability/esg-data-model/MarketingEvent
ActualTotalNumberOfPartTimeEmployeesUtilized	The actual total number of part-time employees utilized in association with the associated Marketing Event.	Sustainability/esg-data-model/MarketingEvent
PlannedTotalNumberManDaysToBeExpended	The planned total number of man-days to be expended in association with the associated Marketing Event.	Sustainability/esg-data-model/MarketingEvent
ActualTotalNumberManDaysExpended	The actual total number of man-days expended in association with the associated Marketing Event.	Sustainability/esg-data-model/MarketingEvent
PlannedTotalMarketingEventCostAmount	The planned total marketing campaign costs to be expended in conjunction with the Marketing Event.	Sustainability/esg-data-model/MarketingEvent
ActualTotalMarketingEventCostAmount	The actual total marketing campaign costs expended in conjunction with the Marketing Event.	Sustainability/esg-data-model/MarketingEvent
MarketingEventNote	A note, comment, or more information regarding a Marketing Event.	Sustainability/esg-data-model/MarketingEvent
MarketingEventTypeId	The unique identifier of a Marketing Event Type.	Sustainability/esg-data-model/MarketingEvent
MarketingEventCategoryId	The unique identifier of a Marketing Event Category.	Sustainability/esg-data-model/MarketingEvent
AdvertisingEventId	The unique identifier of an Advertising Event.	Sustainability/esg-data-model/MarketingEvent
ProductId	The unique identifier of a Product.	Sustainability/esg-data-model/MarketingEvent
BrandId	The unique identifier of a Brand.	Sustainability/esg-data-model/MarketingEvent

MarketingEventId

The unique identifier of a Marketing Event. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Marketing Event ID
description	The unique identifier of a Marketing Event.
isPrimaryKey	true
dataFormat	int32

Traits

List of traits for the MarketingEventId attribute are listed here.

is.dataFormat.integer
is.identifiedBy
names a specific identity attribute to use with an entity

Parameter	Value	Data type	Explanation
attribute	MarketingEvent/(resolvedAttributes)/MarketingEventId	attribute

has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{3A5BEE40-4FC5-4600-9819-1BD6977DC27C}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Marketing Event ID	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en The unique identifier of a Marketing Event.	entity	a reference to the constant entity holding the list of localized text

is.dataFormat.integer

MarketingEventName

The name of the Marketing Event. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Marketing Event Name
description	The name of the Marketing Event.
dataFormat	string
maximumLength	256
isNullable	true

Traits

List of traits for the MarketingEventName attribute are listed here.

is.dataFormat.character
is.dataFormat.big
indicates an atomic but multi-unit version of a fundamental type such as a multi byte encoded character, a double precision float, a long integer.

is.dataFormat.array
indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String, and Array of Byte is a Binary Object.

has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{33DBE3E9-B361-410A-8542-2EC235004882}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Marketing Event Name	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en The name of the Marketing Event.	entity	a reference to the constant entity holding the list of localized text

is.constrained
maximum length or value constraints

Parameter	Value	Data type	Explanation
maximumLength	"256"	integer

is.dataFormat.character
is.dataFormat.array
indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String, and Array of Byte is a Binary Object.

MarketingEventDescription

The description of the Marketing Event. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Marketing Event Description
description	The description of the Marketing Event.
dataFormat	string
maximumLength	2048
isNullable	true

Traits

List of traits for the MarketingEventDescription attribute are listed here.

is.dataFormat.character
is.dataFormat.big
indicates an atomic but multi-unit version of a fundamental type such as a multi byte encoded character, a double precision float, a long integer.

is.dataFormat.array
indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String, and Array of Byte is a Binary Object.

has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{3E5949E8-BD7B-430D-B41B-6FD92A3303DF}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Marketing Event Description	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en The description of the Marketing Event.	entity	a reference to the constant entity holding the list of localized text

is.constrained
maximum length or value constraints

Parameter	Value	Data type	Explanation
maximumLength	"2048"	integer

is.dataFormat.character
is.dataFormat.array
indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String, and Array of Byte is a Binary Object.

MarketingEventObjectivesStatement

Goals to be accomplished by an organization's overall Marketing Event such as sales, market share, or profitability. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Marketing Event Objectives Statement
description	Goals to be accomplished by an organization's overall Marketing Event such as sales, market share, or profitability.
dataFormat	string
maximumLength	2048
isNullable	true

Traits

List of traits for the MarketingEventObjectivesStatement attribute are listed here.

is.dataFormat.character
is.dataFormat.big
indicates an atomic but multi-unit version of a fundamental type such as a multi byte encoded character, a double precision float, a long integer.

is.dataFormat.array
indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String, and Array of Byte is a Binary Object.

has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{017AE005-82A7-4159-B1D4-DBCCF4C686FB}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Marketing Event Objectives Statement	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Goals to be accomplished by an organization's overall Marketing Event such as sales, market share, or profitability.	entity	a reference to the constant entity holding the list of localized text

is.constrained
maximum length or value constraints

Parameter	Value	Data type	Explanation
maximumLength	"2048"	integer

is.dataFormat.character
is.dataFormat.array
indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String, and Array of Byte is a Binary Object.

MarketingEventEligibilityStatement

A statement regarding the eligibility requirements of the Marketing Event. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Marketing Event Eligibility Statement
description	A statement regarding the eligibility requirements of the Marketing Event.
dataFormat	string
maximumLength	2048
isNullable	true

Traits

List of traits for the MarketingEventEligibilityStatement attribute are listed here.

is.dataFormat.character
is.dataFormat.big
indicates an atomic but multi-unit version of a fundamental type such as a multi byte encoded character, a double precision float, a long integer.

is.dataFormat.array
indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String, and Array of Byte is a Binary Object.

has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{1FA02522-D564-494D-A5D7-D9FA48AD4517}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Marketing Event Eligibility Statement	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en A statement regarding the eligibility requirements of the Marketing Event.	entity	a reference to the constant entity holding the list of localized text

is.constrained
maximum length or value constraints

Parameter	Value	Data type	Explanation
maximumLength	"2048"	integer

is.dataFormat.character
is.dataFormat.array
indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String, and Array of Byte is a Binary Object.

MarketingEventRestrictionsStatement

A statement regarding the restriction requirements of the Marketing Event. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Marketing Event Restrictions Statement
description	A statement regarding the restriction requirements of the Marketing Event.
dataFormat	string
maximumLength	2048
isNullable	true

Traits

List of traits for the MarketingEventRestrictionsStatement attribute are listed here.

is.dataFormat.character
is.dataFormat.big
indicates an atomic but multi-unit version of a fundamental type such as a multi byte encoded character, a double precision float, a long integer.

is.dataFormat.array
indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String, and Array of Byte is a Binary Object.

has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{2485F688-4D1E-49A7-A1BA-08F2451D82E3}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Marketing Event Restrictions Statement	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en A statement regarding the restriction requirements of the Marketing Event.	entity	a reference to the constant entity holding the list of localized text

is.constrained
maximum length or value constraints

Parameter	Value	Data type	Explanation
maximumLength	"2048"	integer

is.dataFormat.character
is.dataFormat.array
indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String, and Array of Byte is a Binary Object.

MarketingCampaignId

The unique identifier of a Marketing Campaign. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Marketing Campaign ID
description	The unique identifier of a Marketing Campaign.
dataFormat	int32
isNullable	true

Traits

List of traits for the MarketingCampaignId attribute are listed here.

is.dataFormat.integer
is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Marketing Campaign ID	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en The unique identifier of a Marketing Campaign.	entity	a reference to the constant entity holding the list of localized text

is.linkedEntity.identifier
Marks the attributes that hold foreign key references to a linked (used as an attribute) entity. This attribute is added to the resolved entity to enumerate the referenced entities.

Parameter	Value	Data type	Explanation
entityReferences	entityReference attributeReference MarketingCampaign.cdm.json/MarketingCampaign MarketingCampaignId	entity	a reference to the constant entity holding the list of entity references

has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{03B94463-AD97-4CC0-8F85-47A8BAF5012A}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.dataFormat.integer

MarketingEventPlannedStartDate

The planned start date of the Marketing Event. . First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Marketing Event Planned Start Date
description	The planned start date of the Marketing Event. .
dataFormat	date
isNullable	true

Traits

List of traits for the MarketingEventPlannedStartDate attribute are listed here.

is.dataFormat.date
means.measurement.date
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{2B0B7F3A-3F2F-44CB-B506-C7286795180C}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Marketing Event Planned Start Date	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en The planned start date of the Marketing Event. .	entity	a reference to the constant entity holding the list of localized text

is.dataFormat.date

MarketingEventActualStartDate

The actual start date of the Marketing Event.

Note: Planned and actual start and end dates enable management to determine whether marketing campaigns and marketing events are being planned and executed in a realistic and effective manner. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Marketing Event Actual Start Date
description	The actual start date of the Marketing Event. Note: Planned and actual start and end dates enable management to determine whether marketing campaigns and marketing events are being planned and executed in a realistic and effective manner.
dataFormat	date
isNullable	true

Traits

List of traits for the MarketingEventActualStartDate attribute are listed here.

is.dataFormat.date
means.measurement.date
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{4E314BD1-0134-4137-82E5-35BD1404600A}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Marketing Event Actual Start Date	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en The actual start date of the Marketing Event. Note: Planned and actual start and end dates enable management to determine whether marketing campaigns and marketing events are being planned and executed in a realistic and effective manner.	entity	a reference to the constant entity holding the list of localized text

is.dataFormat.date

MarketingEventPlannedEndDate

The planned end date of the Marketing Event. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Marketing Event Planned End Date
description	The planned end date of the Marketing Event.
dataFormat	date
isNullable	true

Traits

List of traits for the MarketingEventPlannedEndDate attribute are listed here.

is.dataFormat.date
means.measurement.date
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{1D57C733-6A70-4BC2-96B2-D41066306C68}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Marketing Event Planned End Date	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en The planned end date of the Marketing Event.	entity	a reference to the constant entity holding the list of localized text

is.dataFormat.date

MarketingEventActualEndDate

The actual end date of the Marketing Event.

Note: Planned and actual start and end dates enable management to determine whether marketing campaigns and marketing events are being planned and executed in a realistic and effective manner. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Marketing Event Actual End Date
description	The actual end date of the Marketing Event. Note: Planned and actual start and end dates enable management to determine whether marketing campaigns and marketing events are being planned and executed in a realistic and effective manner.
dataFormat	date
isNullable	true

Traits

List of traits for the MarketingEventActualEndDate attribute are listed here.

is.dataFormat.date
means.measurement.date
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{2B16328D-00D3-44E8-9127-4C0172D19AC9}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Marketing Event Actual End Date	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en The actual end date of the Marketing Event. Note: Planned and actual start and end dates enable management to determine whether marketing campaigns and marketing events are being planned and executed in a realistic and effective manner.	entity	a reference to the constant entity holding the list of localized text

is.dataFormat.date

PlannedTotalNumberOfFullTimeEmployeesToBeUtilized

The planned total number of full-time employees to be utilized in association with the associated Marketing Event. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Planned Total Number Of Full-Time Employees To Be Utilized
description	The planned total number of full-time employees to be utilized in association with the associated Marketing Event.
dataFormat	int32
isNullable	true

Traits

List of traits for the PlannedTotalNumberOfFullTimeEmployeesToBeUtilized attribute are listed here.

is.dataFormat.integer
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{1537C4C0-882A-40D1-8D76-4CBDC6E82D7D}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Planned Total Number Of Full-Time Employees To Be Utilized	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en The planned total number of full-time employees to be utilized in association with the associated Marketing Event.	entity	a reference to the constant entity holding the list of localized text

is.dataFormat.integer

ActualTotalNumberOfFullTimeEmployeesUtilized

The actual total number of full-time employees utilized in association with the associated Marketing Event. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Actual Total Number Of Full-Time Employees Utilized
description	The actual total number of full-time employees utilized in association with the associated Marketing Event.
dataFormat	int32
isNullable	true

Traits

List of traits for the ActualTotalNumberOfFullTimeEmployeesUtilized attribute are listed here.

is.dataFormat.integer
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{1395A5F3-43C6-4087-89CB-57ACC572088C}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Actual Total Number Of Full-Time Employees Utilized	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en The actual total number of full-time employees utilized in association with the associated Marketing Event.	entity	a reference to the constant entity holding the list of localized text

is.dataFormat.integer

PlannedTotalNumberOfPartTimeEmployeesToBeUtilized

The planned total number of part-time employees to be utilized in association with the associated Marketing Event. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Planned Total Number Of Part-Time Employees To Be Utilized
description	The planned total number of part-time employees to be utilized in association with the associated Marketing Event.
dataFormat	int32
isNullable	true

Traits

List of traits for the PlannedTotalNumberOfPartTimeEmployeesToBeUtilized attribute are listed here.

is.dataFormat.integer
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{092D18CB-4E3B-4156-AC63-52689B7BA25F}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Planned Total Number Of Part-Time Employees To Be Utilized	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en The planned total number of part-time employees to be utilized in association with the associated Marketing Event.	entity	a reference to the constant entity holding the list of localized text

is.dataFormat.integer

ActualTotalNumberOfPartTimeEmployeesUtilized

The actual total number of part-time employees utilized in association with the associated Marketing Event. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Actual Total Number Of Part-Time Employees Utilized
description	The actual total number of part-time employees utilized in association with the associated Marketing Event.
dataFormat	int32
isNullable	true

Traits

List of traits for the ActualTotalNumberOfPartTimeEmployeesUtilized attribute are listed here.

is.dataFormat.integer
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{03A77B24-47EF-45EE-83A8-B88C450C9C0C}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Actual Total Number Of Part-Time Employees Utilized	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en The actual total number of part-time employees utilized in association with the associated Marketing Event.	entity	a reference to the constant entity holding the list of localized text

is.dataFormat.integer

PlannedTotalNumberManDaysToBeExpended

The planned total number of man-days to be expended in association with the associated Marketing Event. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Planned Total Number Man-Days To Be Expended
description	The planned total number of man-days to be expended in association with the associated Marketing Event.
dataFormat	int32
isNullable	true

Traits

List of traits for the PlannedTotalNumberManDaysToBeExpended attribute are listed here.

is.dataFormat.integer
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{085E62F4-3A95-464D-B690-3DD9B907C310}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Planned Total Number Man-Days To Be Expended	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en The planned total number of man-days to be expended in association with the associated Marketing Event.	entity	a reference to the constant entity holding the list of localized text

is.dataFormat.integer

ActualTotalNumberManDaysExpended

The actual total number of man-days expended in association with the associated Marketing Event. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Actual Total Number Man-Days Expended
description	The actual total number of man-days expended in association with the associated Marketing Event.
dataFormat	int32
isNullable	true

Traits

List of traits for the ActualTotalNumberManDaysExpended attribute are listed here.

is.dataFormat.integer
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{299AD319-69B6-4CB6-8710-88FABACB8B17}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Actual Total Number Man-Days Expended	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en The actual total number of man-days expended in association with the associated Marketing Event.	entity	a reference to the constant entity holding the list of localized text

is.dataFormat.integer

PlannedTotalMarketingEventCostAmount

The planned total marketing campaign costs to be expended in conjunction with the Marketing Event. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Planned Total Marketing Event Cost Amount
description	The planned total marketing campaign costs to be expended in conjunction with the Marketing Event.
dataFormat	decimal
isNullable	true

Traits

List of traits for the PlannedTotalMarketingEventCostAmount attribute are listed here.

is.dataFormat.numeric.shaped
for setting the exact precision and scale of numeric values

Parameter	Value	Data type	Explanation
precision	"18"	integer	the total number of significant digits
scale	"2"	integer	the number of digits to the right of the decimal place

has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{1A71AA1B-201F-4826-8693-4286202FC4C4}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Planned Total Marketing Event Cost Amount	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en The planned total marketing campaign costs to be expended in conjunction with the Marketing Event.	entity	a reference to the constant entity holding the list of localized text

is.dataFormat.numeric.shaped
for setting the exact precision and scale of numeric values

ActualTotalMarketingEventCostAmount

The actual total marketing campaign costs expended in conjunction with the Marketing Event. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Actual Total Marketing Event Cost Amount
description	The actual total marketing campaign costs expended in conjunction with the Marketing Event.
dataFormat	decimal
isNullable	true

Traits

List of traits for the ActualTotalMarketingEventCostAmount attribute are listed here.

is.dataFormat.numeric.shaped
for setting the exact precision and scale of numeric values

Parameter	Value	Data type	Explanation
precision	"18"	integer	the total number of significant digits
scale	"2"	integer	the number of digits to the right of the decimal place

has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{150E15E7-5634-4B1D-812D-3E0EC4B430DD}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Actual Total Marketing Event Cost Amount	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en The actual total marketing campaign costs expended in conjunction with the Marketing Event.	entity	a reference to the constant entity holding the list of localized text

is.dataFormat.numeric.shaped
for setting the exact precision and scale of numeric values

MarketingEventNote

A note, comment, or more information regarding a Marketing Event. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Marketing Event Note
description	A note, comment, or more information regarding a Marketing Event.
dataFormat	string
maximumLength	2048
isNullable	true

Traits

List of traits for the MarketingEventNote attribute are listed here.

is.dataFormat.character
is.dataFormat.big
indicates an atomic but multi-unit version of a fundamental type such as a multi byte encoded character, a double precision float, a long integer.

is.dataFormat.array
indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String, and Array of Byte is a Binary Object.

has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{478F3975-3B98-4C62-80D4-3F2EFD4B4209}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Marketing Event Note	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en A note, comment, or more information regarding a Marketing Event.	entity	a reference to the constant entity holding the list of localized text

is.constrained
maximum length or value constraints

Parameter	Value	Data type	Explanation
maximumLength	"2048"	integer

is.dataFormat.character
is.dataFormat.array
indicates a contiguous sequence of fundamental units that should be taken as a whole and considered one value. Array of Character is a String, and Array of Byte is a Binary Object.

MarketingEventTypeId

The unique identifier of a Marketing Event Type. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Marketing Event Type ID
description	The unique identifier of a Marketing Event Type.
dataFormat	int32
isNullable	true

Traits

List of traits for the MarketingEventTypeId attribute are listed here.

is.dataFormat.integer
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{2BAC1137-A27D-448E-8D02-0E5A98096974}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Marketing Event Type ID	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en The unique identifier of a Marketing Event Type.	entity	a reference to the constant entity holding the list of localized text

is.dataFormat.integer

MarketingEventCategoryId

The unique identifier of a Marketing Event Category. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Marketing Event Category ID
description	The unique identifier of a Marketing Event Category.
dataFormat	int32
isNullable	true

Traits

List of traits for the MarketingEventCategoryId attribute are listed here.

is.dataFormat.integer
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{3E0A5436-A002-4C56-98E9-331AC4FBF1A7}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Marketing Event Category ID	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en The unique identifier of a Marketing Event Category.	entity	a reference to the constant entity holding the list of localized text

is.dataFormat.integer

AdvertisingEventId

The unique identifier of an Advertising Event. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Advertising Event ID
description	The unique identifier of an Advertising Event.
dataFormat	int32
isNullable	true

Traits

List of traits for the AdvertisingEventId attribute are listed here.

is.dataFormat.integer
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{2B039F3A-DD33-417E-8484-8B0575FFCB8B}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Advertising Event ID	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en The unique identifier of an Advertising Event.	entity	a reference to the constant entity holding the list of localized text

is.dataFormat.integer

ProductId

The unique identifier of a Product. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Product ID
description	The unique identifier of a Product.
dataFormat	int64
isNullable	true

Traits

List of traits for the ProductId attribute are listed here.

is.dataFormat.integer
is.dataFormat.big
indicates an atomic but multi-unit version of a fundamental type such as a multi byte encoded character, a double precision float, a long integer.

has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{01A8A81D-80BA-41B8-8486-EE35FDC26336}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Product ID	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en The unique identifier of a Product.	entity	a reference to the constant entity holding the list of localized text

is.dataFormat.integer
is.dataFormat.big
indicates an atomic but multi-unit version of a fundamental type such as a multi byte encoded character, a double precision float, a long integer.

BrandId

The unique identifier of a Brand. First included in: Sustainability/esg-data-model/MarketingEvent (this entity)

Properties

Name	Value
displayName	Brand ID
description	The unique identifier of a Brand.
dataFormat	int32
isNullable	true

Traits

List of traits for the BrandId attribute are listed here.

is.dataFormat.integer
has.schemaObjectIdentifier
The schema object has an identifier, which is a string, specified as the parameter of the trait. It allows writers to define more identification values.

Parameter	Value	Data type	Explanation
identifier	"{0357137D-9ED9-4B33-B8BB-B73EC01F474E}"	string	The identifier for the schema object. There's no uniqueness guarantee enforced by CDM. It's a contract between reader and writer of the schema.

is.nullable
The attribute value can be set to NULL.

is.localized.displayedAs
Holds the list of language specific display text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en Brand ID	entity	a reference to the constant entity holding the list of localized text

is.localized.describedAs
Holds the list of language specific descriptive text for an object.

Parameter	Value	Data type	Explanation
localizedDisplayText	languageTag displayText en The unique identifier of a Brand.	entity	a reference to the constant entity holding the list of localized text

is.dataFormat.integer