KeywordAndConfidence Data Object - Ad Insight

Defines an object that contains a suggested keyword and a confidence score. The confidence score indicates the probability that the keyword would match a user's search query.

XML

<xs:complexType name="KeywordAndConfidence" xmlns:xs="http://www.w3.org/2001/XMLSchema">
  <xs:sequence>
    <xs:element minOccurs="0" name="SuggestedKeyword" nillable="true" type="xs:string" />
    <xs:element minOccurs="0" name="ConfidenceScore" type="xs:double" />
  </xs:sequence>
</xs:complexType>

JSON

{
  "ConfidenceScore": DoubleValueHere,
  "SuggestedKeyword": "ValueHere"
}

Elements

The KeywordAndConfidence object has the following elements: ConfidenceScore, SuggestedKeyword.

Element	Description	Data Type
ConfidenceScore	A score from 0.0 to 1.0 that indicates the probability that the keyword would match a user's search query.	double
SuggestedKeyword	The suggested keyword.	string

Requirements

Service: AdInsightService.svc v13
Namespace: https://bingads.microsoft.com/AdInsight/v13

Used By

KeywordSuggestion
SuggestKeywordsForUrl