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Introducing ResourceiT

  • Artigo

Earlier today I posted a reminder about our SBSC User Group tour to deliver WESS readiness and training out to our partners. Ahead of these meetings I thought I'd give you all a little bit more information on ResourceIT, the external company who are coming along to each meeting to deliver a generic session on Marketing.

The reason we've asked ResourceIT to participate in these meetings is based on feedback you have given us. We have heard from many partners that you would like help in understanding how best to go about marketing and so working with ResouceIT we hope to have tailored a 60 minute session that should clearly start to address your needs. So, in each of the user group sessions ResourceIT will  aim to communicate:

  • The Who the What and The How ...? How to make the best decisions and find the right clients
    • Define who you are and who you are selling to
    • What are you selling?
    • How are you selling it?
  • Developing a marketing strategy
    • Marketing Planning and what you should /need to consider
    • Developing a compelling value proposition
    • Creating an effective Marketing Strategy
  • Results you should expect from your investment
    • Information on highly effective marketing campaigns and what they have delivered
    • Process to follow to make informed decisions about your ongoing investment in marketing
    • A way forward - opportunities to utilise external resources, like ResourceIT, to help you with your specific individual company needs

A bit more about ResourceIT....

ResouceIT

ResourceiT delivers proven sales, marketing and consultancy services to Microsoft partners to meet revenue objectives.  With a flexible portfolio of services designed to complement partners’ budgets, in house capability, and resources, ResourceiT can enable partners of all shapes and sizes to:

  • Accelerate growth to meet business ambitions (revenue targets)
  • Complete marketing plans and identify the right marketing strategy
  • Identify compelling value propositions
  • Deliver highly targeted sales lead generation campaigns that match your capacity to deliver without compromise on quality or service
  • Develop web content and sales collateral to effectively communicate with the right customers

Services offered

  • Marketing consultancy – planning, strategy, sales messaging and web content, case study development, event management, email marketing campaigns
  • Sales services – data acquisition, data cleansing, telemarketing (solutions or event attendance), research and surveys
  • Partner Alliance consultancy – developing a partner value proposition, identifying the right partners to work with and creating joint messages, defining rules of engagement

If you would like to learn more about ResourceIT you can visit their website or contact enquiries@resourceit.net. Otherwise, come along to a user group meeting and meet them in person.