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Speaking at AIMIA Victoria Wed August 22

  • Artigo

OK, reboot. I am speaking at AIMIA (Victoria) on Wed August 22nd.

Design–led Innovation

Just when we think we can’t deliver interactive products and services any faster, a new technology wave comes along that enables us to work even more rapidly. This comes at a price, though: innovation tends to be driven by the technology – “what can we do?”, rather than “what should we do?”. Traditionally, design disciplines of all types start by understanding a need, then envisioning a solution to fit. Is there even time for design in the age of mashups? Or, is design not optional in today’s market?

Microsoft has recognised that “user experience” lies at the core of its continued success as a platform company - hence the creation of a new role: “User Experience Evangelist”. In this presentation Shane Morris, User Experience Evangelist for Microsoft Australia, will discuss how he sees design leading innovation in consumer and enterprise markets into the future.

Comments

  • Anonymous
    July 23, 2007
    "User Experience Evangelist" for "Microsoft Australia" ... isnt that like saying "Weight loss specialist" for "McDonalds"? I am sure he's good, but shouldn't he be working for someone else?

  • Anonymous
    July 23, 2007
    The comment has been removed

  • Anonymous
    July 23, 2007
    The comment has been removed

  • Anonymous
    July 30, 2007
    Shane - I'm wondering if the AIMIA talk will be kinda based around Silverlight?   The reason I'm interested is that I'm thinking of bringing a client - but not if the talk is technical or product focussed. If it is about Silverlight etc.. that's ok.. I'm still looking forward to it!

  • Anonymous
    July 30, 2007
    Hi Ian, no I'm not really focussing on Microsoft technologies at all in this talk. I'll probably say a bit about Microsoft's attitude to design/UX, but no, this is not a product presentation.

  • Anonymous
    August 14, 2007
    The comment has been removed

  • Anonymous
    August 14, 2007
    The comment has been removed

  • Anonymous
    August 22, 2007
    The comment has been removed

  • Anonymous
    October 31, 2007
    I am leading a discussion around my “Design-led Innovation” talk for a Melbourne UX Community of Practice

  • Anonymous
    October 31, 2007
    I am leading a discussion around my “Design-led Innovation” talk for a Melbourne UX Community of Practice