Apple App Store Privacy Guidance

The following guide provide answers to the Apple's privacy questionnaire related to Clarity for Mobile Apps providers.

The SDK is named as Clarity for Mobile Apps.

Data types Clarity for Mobile Apps accesses and collects

Important

• Clarity for Mobile Apps does not capture screenshots or record of any user activity.
• PII is automatically sanitized by Cthe larity for Mobile SDK.
• The recommended responses provided in this guidance only accounts for general use of the Microsoft Clarity Mobile SDK for iOS. Data collected by your application and other third-party SDKs are not covered by this guidance.
• This information is provided solely to assist in answering Apple's privacy questionnaire and does not replace the Clarity terms of use. Developers are encouraged to also read the Privacy Policy for Microsoft Products before integrating the Clarity Mobile SDK.

Data collected

Contact Info	Collected?	Used for tracking?	Data linked to the user?	Purpose
Name	No
Email Address	No
Phone Number	No
Physical Address	No
Other User Contact Info	No

Health and Fitness	Collected?	Used for tracking?	Data linked to the user?	Purpose
Health	No
Fitness	No

Financial Info	Collected?	Used for tracking?	Data linked to the user?	Purpose
Payment Info	No
Credit Info	No
Other Financial Info	No

Location	Collected?	Used for tracking?	Data linked to the user?	Purpose
Precise	No
Coarse Location	Yes (from IP)	No	No	App owner market awareness

Sensitive Info	Collected?	Used for tracking?	Data linked to the user?	Purpose
Sensitive Info	No

Contacts	Collected?	Used for tracking?	Data linked to the user?	Purpose
Contacts	No

User Content	Collected?	Used for tracking?	Data linked to the user?	Purpose
Emails or Text Messages	No
Photos or Videos	No
Audio Data	No
Gameplay Content	No
Customer Support	No
Other User Content	No

Browsing History	Collected?	Used for tracking?	Data linked to the user?	Purpose
Browsing History	No

Search History	Collected?	Used for tracking?	Data linked to the user?	Purpose
Search History	No

Identifiers	Collected?	Used for tracking?	Data linked to the user?	Purpose
User ID	No
Device ID	No

Purchases	Collected?	Used for tracking?	Data linked to the user?	Purpose
Purchase History	No

Usage Data	Collected?	Used for tracking?	Data linked to the user?	Purpose
Product Interaction	Yes	No	No	User Behavior Analytics
Advertising Data	No
Other Usage Data	No

Product Interaction Usage Questions	Collected?	Used for tracking?	Data linked to the user?	Purpose
Third-party Advertising	No
Developer's Advertising or Marketing	No
Analytics	Yes	No	No	User Behavior Analytics
Product Personalization	No
App Functionality	No
Other Purposes	No

Diagnostics	Collected?	Used for tracking?	Data linked to the user?	Purpose
Crash Data	No
Performance Data	Yes	No	No	Ensure SDK Stability and Performance
Other Diagnostic Data	No

Other Data	Collected?	Used for tracking?	Data linked to the user?	Purpose
Other Data Types	No

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