A Licensing Program Specifically for ISVs
Hi,
Over the past 2 years my focus has been engaging with ISVs and during this time I was told that software development companies don't want to become Microsoft resellers, but do want to provide a one stop solution for their clients. The ISV Royalty Program allows them to so this.
The ISV Royalty Program is designed for independent software vendors who develop packaged applications that integrate Microsoft® products. Packaged software is defined as programs or code sets of any type commercially available through sale, lease, and rental or as a service. When we say integrate it means that the ISV application is dependent on some (1 or more) Microsoft products to execute. This reduces the cost of the SQL license and is done directly with Microsoft.
From a logistical aspect it means that the ISV can:
Ø Include the MS product on the installation media (CD) of the ISV application
Ø pre-install the Microsoft product(s) on a PC that is part of the solution
For this program the requirements are:
· Commit to generating $15,000 in software revenue over the three year agreement
· Be a Microsoft Certified/Gold Certified Partner or be a Registered Member and purchase 5 incidents of support
There are a number of reasons that this program would be right for your needs.
Reduce Costs – reduces cost of acquisition and may reduce installation, configuration, update and support costs
Increase Revenue – Redistribute Microsoft licenses with the ISV’s solution
Deliver a Total Solution - Provide one stop shopping for end customers and avoid deployment delays
Worldwide Distribution - Allows for the global distribution of Microsoft's products as part of a unified solution and MS country revenue recognition
Extend product life cycle - You can sell version-specific unified solutions for up to 18 months after Microsoft releases a new version of the licensed product that is integrated into the value-added business solution.
Earn Partner Points - ISVs can earn points in the Microsoft Partner Program
Embedded maintenance – this is known as upgrade rights, so when a new version comes out you automatically have the right to upgrade at no additional cost.
Provide customer evaluations - You may use the licensed products to provide your unified solutions to prospective customer on a trial basis for up to 120 days.
This program is becoming increasingly popular with ISVs worldwide and the simple and painless.
Feel free to drop me a mail if you have any queries or are interested in the program.
Have a good weekend.
Ciara