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Common Business Scenarios

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Common Business Scenarios

The following scenarios are examples of different solutions for distributing digital files in Windows Media Format by using Windows Media Rights Manager SDK.

  • Distributed retail. A content packager encodes and packages digital files in Windows Media Format, and then distributes the files to vendors. Consumers purchase the packaged Windows Media files and acquire licenses to play them from a license clearing house. The content owner tracks which vendors were responsible for each purchase.
  • Streaming. A content distributor sets up a Web site to stream content to which consumers pay a fee to log on. Consumers can select digital tracks to play. A license is silently issued and the Windows Media file is streamed to the consumer.
  • Multiple licenses. A content distributor implements a Web site that enables consumers to choose the license they want for a particular Windows Media file. For example, a consumer can pay a small fee to play a Windows Media file for one week, or pay a larger fee to play the Windows Media file for one year.
  • Batch packaging. A content owner wants to convert an existing collection of digital files in Windows Media Format to packaged Windows Media files for distribution on the Web. The content owner develops a batch packaging application that takes Windows Media files from a certain directory, adds information from a database, and then packages the Windows Media files.
  • Rental or subscription model. A content distributor sets up a rental or subscription model and charges consumers periodically to listen to music. For example, the content distributor charges consumers $20 per month for unlimited access to the music Web site. Consumers download music and listen to it, and at the end of one month, their licenses expire. The consumers who renew their subscription receive new licenses.

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