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Just Say No to 2.0

Many IT pundits seem fascinated with versioning their bandwagons these days (yet another example of microwave mentality). We have Web 2.0, BPM 2.0, Security 2.0 and, since we apparently need less clarity around the concept of SO, SOA 2.0.

 

Yefim Natis is a Gartner analyst who has been promoting SOA 2.0. Yefim thinks the negative reaction is good because it gets people talking about him and Gartner "demonstrates the interactive nature of Web 2.0". (Apparently interactivity wasn't part of that tired, old Web 1.0.)

 

Architectural concepts aren't products so versioning them is a questionable practice. I won’t go into details about what SOA 2.0 is supposed to be and why it should just go away - many others have already done a fine job of this. Duane posted a nice summary but I can't point to the specific post (thanks, Blogger).

 

Check out MacehiterWard-Dutton's online petition.

 

BTW - I joked about Workflow 2.0 in an earlier post - this term should not be taken seriously.

 

Update: IT Sneak (IT Week's version of Spencer Katt) is referring to SOA 2.0 as "Stupid Oracle Acronym 2.0".

Comments

  • Anonymous
    June 23, 2006
    Thanks a million for the link jevdemon - I feel funny calling you that but I can't find a link anywhere on the blog giving me any more info on your name!

    Anyway, thanks again - much appreciated,

    Tom
  • Anonymous
    June 23, 2006
    Hi Tom,

    I never realized my name wasn't on my blog! I just fixed this.   I hope your legal squabbles around Web 2.0 are behind you at this point!
  • Anonymous
    June 23, 2006
    Excellent John,

    thankfully the legal squabbles are over - it did no harm to the number of attendees at the conference mind!
  • Anonymous
    June 23, 2006
    Sounds like 2.0 2.0
  • Anonymous
    June 23, 2006
    How does this apply to .NET 3.0 which seems to be a version bump for similar reasons?
  • Anonymous
    June 24, 2006
    The comment has been removed
  • Anonymous
    July 13, 2006
    Look for my new book <i>Versioning 2.0: How Marketing Now Sells Concepts Instead of Products</i> from Microsoft Press.
  • Anonymous
    July 13, 2006
    Cute Jesse  :)

    As I stated earlier .NET 3.0 (nee WinFX) is a real "product" (actually a  bundle of platform capabilities) that includes WCF, WF, WPF and WCS.  The name change is a marketing initiative and has no technical impact upon any code you may already be developing.

    As for all the other 2.0 stuff out there, draw your own conclusions.

    John 2.0