Create a referral

Article
08/12/2024

This article explains how to create a referral.

Prerequisites

Credentials as described in Referrals API authentication. This scenario supports authentication with App+User credentials.

REST Request

Request syntax

Method	Request URI
POST	`https://api.partner.microsoft.com/v1.0/engagements/referrals`

Request headers

For more information, see Partner API REST headers.

Request body

This table describes the Referral properties in the request body for a brand new referral.

Property	Type	Description
Name	string	The name of the Referral.
ExternalReferenceID	string	An external identifier for the referral. For example, your own Dynamics 365 lead or opportunity ID.
Status	ReferralStatus	An Enum with values that indicate the referral status.
Substatus	ReferralSubstatus	An Enum with values that indicate the referral substatus.
StatusReason	string	A descriptive message about the status. For example, explain why the referral was lost.
ReferralType	ReferralType	Represents the referral type. Required.
Qualification	ReferralQualification	Represents the quality of the referral.
CustomerProfile	CustomerProfile	Customer contact information. Required.
Consent	Consent	Consent flags around sharing information with other organizations and allowing them to contact users.Required.
Details	ReferralDetails	Customer details, notes, deal value, currency closing date. Required.
Team	Member	Represents users in the organizations that are involved in the partner engagement.
InviteContext	InviteContext	Represents more information a user can provide when inviting another organization into the partner engagement.
Target	ReferralTarget	Represents more information a user can provide when inviting another organization into the partner engagement.
Partner role	PartnerRole	Required for Services co-sell referrals only
Solution Area	SolutionArea	The Solution area of the Customer need in the opportunity. Required for Services co-sell referrals only
Solution Play	SolutionPlay	The Solution play of the Customer need in the opportunity. Required for Services co-sell referrals only

Request example

Important

This sample request describes how to create a Private referral with minimal information required. Notice that the key parameter to make this referral a private deal is consentToShareReferralWithMicrosoftSellers.

POST https://api.partner.microsoft.com/v1.0/engagements/referrals HTTP/1.1
Authorization: Bearer <token>
Host: api.partner.microsoft.com
Content-Type: application/json

 {
	"name": "Contoso Test Deal - [Private]",
	"qualification": "SalesQualified",
	"type": "Independent",
	"customerProfile": {
		"name": "Contoso Customer Inc",
		"address": {
			"addressLine1": "One Microsoft Way",
			"addressLine2": "34",
			"city": "Redmond",
			"state": "WA",
			"postalCode": "98052",
			"country": "US"
		},
		"size": "10to50employees",
		"team": [
			{
				"firstName": "Sue",
				"lastName": "Smith",
				"phoneNumber": "1234567890",
				"email": "sue.smith@contosocustomer.com"
			}
		]
	},
	"consent": {
		"ConsentToToShareInfoWithOthers": true,
		"ConsentToContact": true,
		"ConsentToMicrosoftToContactSpecificPartners": true,
		"consentToShareReferralWithMicrosoftSellers": false
	},
	"details": {
		"notes": "Customer is looking to leverage Dynamics 365 to manage their supply chain. There's also a need to leverage a set of custom apps to enable their business processes.",
		"dealValue": 50000,
		"currency": "USD",
		"closingDateTime": "2024-11-14T00:00:00Z",
		"requirements": {
			"solutions": [
				{
					"type": "Name",
					"id": "SOL-15974-MQF",
					"name": "Contoso-Ale_Test",
					"publisherName": "Contoso_Test",
					"solutionType": "3P"
				}
			],
			"additionalRequirements": {
				"iot": {},
				"attributes": [
					{
						"id": "HaveNotDecided",
						"type": "CustomerMarketplaceIntent"
					}
				]
			}
		}
	},
	"team": [
		{
			"firstName": "John",
			"lastName": "Doe",
			"phoneNumber": "1231231234",
			"email": "john.doe@contoso.com"
		}
	],
	"target": [],
	"mpnId": "<ENTER PARTNER_ID>"
}

REST Response

If successful, this method returns the populated Referral resource in the response body.

Response success and error codes

Each response comes with an HTTP status code that indicates success or failure and more debugging information. Use a network trace tool to read this code, error type, and other parameters. For the full list, see Error Codes.

Response example

{
	"id": "4eb82669-ccf8-4856-86fc-b9ffe116376b",
	"engagementId": "6d72b13d-8584-4bba-a642-6800b8e32330",
	"name": "Contoso Test Deal - [Private]",
	"organizationId": "00aa00aa-bb11-cc22-dd33-44ee44ee44ee",
	"organizationName": "Contoso Pvt Ltd",
	"lastModifiedVia": "4990cffe-04e8-4e8b-808a-1175604b879f",
	"target": [],
	"createdDateTime": "2024-07-27T14:57:00.0952954Z",
	"updatedDateTime": "2024-07-27T14:57:00.0952954Z",
	"status": "Active",
	"substatus": "Accepted",
	"qualification": "SalesQualified",
	"type": "Independent",
	"customerProfile": {
		"name": "Contoso Customer Inc",
		"address": {
			"addressLine1": "One Microsoft Way",
			"addressLine2": "34",
			"city": "Redmond",
			"state": "WA",
			"postalCode": "98052",
			"country": "US"
		},
		"size": "10to50employees",
		"team": [
			{
				"contactPreference": {
					"locale": "en-us",
					"disableNotifications": false
				},
				"firstName": "Sue",
				"lastName": "Smith",
				"phoneNumber": "1234567890",
				"email": "sue.smith@contosocustomer.com",
				"emailValidationStatus": "None",
				"phoneValidationStatus": "None"
			}
		],
		"ids": [],
		"isMatchingComplete": false
	},
	"consent": {
		"consentToToShareInfoWithOthers": true,
		"consentToContact": true,
		"ConsentToMicrosoftToContactSpecificPartners": true,
		"consentToShareReferralWithMicrosoftSellers": false
	},
	"details": {
		"notes": "Customer is looking to leverage Dynamics 365 to manage their supply chain. There's also a need to leverage a set of custom apps to enable their business processes.",
		"dealValue": 50000.0,
		"currency": "USD",
		"closingDateTime": "2024-11-14T00:00:00Z",
		"requirements": {
			"industries": [],
			"products": [],
			"services": [],
			"solutions": [
				{
					"name": "Contoso-Ale_Test",
					"type": "Name",
					"publisherName": "Contoso_Test",
					"solutionType": "3P",
					"id": "SOL-15974-MQF"
				}
			],
			"additionalRequirements": {
				"iot": {
					"azureCertifiedDevice": false,
					"attachServices": false
				},
				"attributes": [
					{
						"type": "CustomerMarketplaceIntent",
						"id": "HaveNotDecided"
					}
				]
			}
		}
	},
	"team": [
		{
			"contactPreference": {
				"locale": "en-us",
				"disableNotifications": false
			},
			"firstName": "John",
			"lastName": "Doe",
			"phoneNumber": "1231231234",
			"email": "john.doe@contoso.com",
			"emailValidationStatus": "None",
			"phoneValidationStatus": "None"
		}
	],
	"inviteContext": {
		"invitedBy": {
			"organizationId": "00aa00aa-bb11-cc22-dd33-44ee44ee44ee",
			"organizationName": "Contoso Pvt Ltd"
		},
		"assistanceRequestCode": "Unknown",
		"invitedMpnId": "<PARTNER_ID>"
	},
	"favorite": false,
	"trackingInfo": {},
	"direction": "Outgoing",
	"mpnId": "<PARTNER_ID>",
	"dealSensitivity": "None",
	"createdVia": "4990cffe-04e8-4e8b-808a-1175604b879f",
	"acceptedDateTime": "2024-07-27T14:56:59.2938209Z",
	"registrationStatus": "None",
	"links": {
		"relatedReferrals": {
			"uri": "https://api.partner.microsoft.com/v1.0/engagments/referrals?$filter=engagementId eq '6d72b13d-8584-4bba-a642-6800b8e32330'",
			"method": "GET"
		},
		"self": {
			"uri": "https://api.partner.microsoft.com/v1.0/engagments/referrals/4eb82669-ccf8-4856-86fc-b9ffe116376b",
			"method": "GET"
		}
	}
}

Create a Co-sell deal or a shared referral

There are two steps to create a Co-sell deal or referral of the Shared referral type:

Create a Partner-led deal visible to Microsoft sellers
Create a Microsoft referral using partner referral details

The following flowchart illustrates these two steps in creating a shared referral.

Flow chart showing a shared referral with two referrals connected through the API.

Step 1: Create a Partner-led deal visible to Microsoft sellers

First, create a Partner-led deal visible to Microsoft sellers using the following request payload.

Important

Note that to make a referral Partner-led, consentToShareReferralWithMicrosoftSellers is supplied as true. An active Private referral can be converted to Partner-led just by updating the referral for this field.

POST https://api.partner.microsoft.com/v1.0/engagements/referrals HTTP/1.1
Authorization: Bearer <token>
Host: api.partner.microsoft.com
Content-Type: application/json

 {
	"name": "Contoso Test Deal - [PartnerLed]",
	"qualification": "SalesQualified",
	"type": "Shared",
	"customerProfile": {
		"name": "Contoso Customer Inc",
		"address": {
			"addressLine1": "One Microsoft Way",
			"addressLine2": "34",
			"city": "Redmond",
			"state": "WA",
			"postalCode": "98052",
			"country": "US"
		},
		"size": "10to50employees",
		"team": [
			{
				"firstName": "Sue",
				"lastName": "Smith",
				"phoneNumber": "1234567890",
				"email": "sue.smith@contosocustomer.com"
			}
		]
	},
	"consent": {
		"ConsentToToShareInfoWithOthers": true,
		"ConsentToContact": true,
		"ConsentToMicrosoftToContactSpecificPartners": true,
		"consentToShareReferralWithMicrosoftSellers": true
	},
	"details": {
		"notes": "Customer is looking to leverage Dynamics 365 to manage their supply chain. There's also a need to leverage a set of custom apps to enable their business processes.",
		"dealValue": 50000,
		"currency": "USD",
		"closingDateTime": "2024-11-14T00:00:00Z",
		"requirements": {
			"solutions": [
				{
					"type": "Name",
					"id": "SOL-15974-MQF",
					"name": "Contoso-Ale_Test",
					"publisherName": "Contoso_Test",
					"solutionType": "3P"
				}
			],
			"additionalRequirements": {
				"iot": {},
				"attributes": [
					{
						"id": "HaveNotDecided",
						"type": "CustomerMarketplaceIntent"
					}
				]
			}
		}
	},
	"team": [
		{
			"firstName": "John",
			"lastName": "Doe",
			"phoneNumber": "1231231234",
			"email": "john.doe@contoso.com"
		}
	],
	"target": [],
	"mpnId": "<ENTER PARTNER_ID>"
}

ReferralTarget represents additional information a partner can provide when inviting other organizations into the engagement. To specify 'target' in a referral for type SolutionProfile, here's a sample value for reference:

"target": [
        {
            "type": "SolutionProfile",
            "id": "SOL-ABC-DEF"
        }
    ]

Note

The field type provided as Independent or Shared in the request input is just an indicative value and it does not impact the deal type. The actual value in assigned within API based on other parameters like consent and inviteContext.

Step 2: Create a Microsoft referral using partner referral details

Then, create the Microsoft referral via another API call and link it to the Partner referral using the Engagement ID field returned from Step 1.

POST https://api.partner.microsoft.com/v1.0/engagements/referrals HTTP/1.1
Authorization: Bearer <token>
Host: api.partner.microsoft.com
Content-Type: application/json

{
    "engagementId": "<ENGAGEMENT_ID (FROM PARTNER REFERRAL)>",
    "organizationId": "msft",
    "organizationName": "Microsoft",
    "name": "Contoso Test Deal",
    "type": "Shared",
    "qualification": "SalesQualified",
    "customerProfile": {
		"name": "Contoso Customer Inc",
		"address": {
			"addressLine1": "One Microsoft Way",
			"addressLine2": "34",
			"city": "Redmond",
			"state": "WA",
			"postalCode": "98052",
			"country": "US"
		},
		"size": "10to50employees",
		"team": [
			{
				"firstName": "Sue",
				"lastName": "Smith",
				"phoneNumber": "1234567890",
				"email": "sue.smith@contosocustomer.com",
				"emailValidationStatus": "None",
				"phoneValidationStatus": "None"
			}
		],
		"isMatchingComplete": false
	},
    "consent": {
        "consentToToShareInfoWithOthers": true,
        "consentToContact": true,
        "ConsentToMicrosoftToContactSpecificPartners": true,
        "consentToShareReferralWithMicrosoftSellers": true
    },
    "details": {
        "notes": "Test notes to Microsoft.",
        "dealValue": 50000.0,
	"currency": "USD",
        "closingDateTime": "2024-11-14T00:00:00Z"
    },
    "team": [],
    "inviteContext": {
        "notes": "Proof of concept / Demo , Test notes to Microsoft.",
        "invitedBy": {
            "organizationId": "<ORGANIZATION_ID (FROM PARTNER REFERRAL)>",
            "organizationName": "<ORGANIZATION_NAME (FROM PARTNER REFERRAL)>"
        },
        "assistanceRequestCode": "ProofOfConceptOrDemo"
    },
    "target": []
}

To specify ReferralTarget for a Microsoft referral, here's a sample value for reference:

"target": [
        {
            "type": "BusinessProfileLocation",
            "id": "msft"
        }
    ]

Create Services Co-sell opportunity

To create a Services Co-sell opportunity, PartnerRole, SolutionArea, and SolutionPlay must be provided in details > requirements > additionalRequirements.
Solution details are optional in Services Co-sell opportunities.

"details": {
		"dealValue": 123456,
		"currency": "USD",
		"closingDateTime": "2025-01-21T18:30:00.000Z",
		"notes": "Test Notes",
		"requirements": {
			"solutions": [],
			"additionalRequirements": {
				"attributes": [
					{
						"id": "Adoption and change management",
						"type": "PartnerRole"
					},
					{
						"id": "Data and AI",
						"type": "SolutionArea"
					},
					{
						"id": "Enable Unified Data Governance",
						"type": "SolutionPlay"
					}
				]
			}
		}
	}

Referral resources

Share via

Create a referral

Prerequisites

REST Request

Request syntax

Request headers

Request body

Request example

REST Response

Response success and error codes

Response example

Create a Co-sell deal or a shared referral

Step 1: Create a Partner-led deal visible to Microsoft sellers

Step 2: Create a Microsoft referral using partner referral details

Create Services Co-sell opportunity

Feedback

Additional resources

Share via

Create a referral

Prerequisites

REST Request

Request syntax

Request headers

Request body

Request example

REST Response

Response success and error codes

Response example

Create a Co-sell deal or a shared referral

Step 1: Create a Partner-led deal visible to Microsoft sellers

Step 2: Create a Microsoft referral using partner referral details

Create Services Co-sell opportunity

Related content

Feedback

Additional resources