Ford SYNC - Beyond cool, it sells cars, too!

Regular readers of this blog know that I've been excited about Ford's SYNC for quite a while now.  For those that don't know, SYNC is Ford's implementation of Windows Automotive inside their vehicles to provide hands free access to media and phone.  For a great, quick demonstration of SYNC reading/sending text messages and playing music from a USB flash drive, see here. 

But the obvious $64,000 dollar question -- the one that will ultimately determine the future of SYNC -- has been this: Will SYNC help Ford sell cars? 

With only four months on the market, the early indicators are a resounding YES!   According to Ford's press release today, vehicles with SYNC moved off dealer lots twice fast as those without SYNC during the month of November.  With days of inventory on lot being one of the key indicators of both dealer and automaker health, cutting the number of days to sell a car in half is a huge impact! 

Technorati tags: SYNC, In-vehicle software, Automotive, Ford, Windows Automotive

Comments

• Anonymous
  January 02, 2008
  PingBack from http://geeklectures.info/2008/01/02/ford-sync-beyond-cool-it-sells-cars-too/

• Anonymous
  January 07, 2008
  Stumbled on another Ford Sync video today -- this one a review from CNET that shows streaming music from

• Anonymous
  January 07, 2008
  Stumbled on another Ford Sync video today -- this one a review from CNET that shows streaming music from

• Anonymous
  January 10, 2008
  You may have heard that Ford SYNC (based on Microsoft's Windows Automotive ) will play music from your