Microsoft Advertising API
A Microsoft API that provides programmatic access to Microsoft Advertising to manage large campaigns or to integrate your marketing with other in-house systems.
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The WSDL file for reporting service
has 5 new columns added which were not previously present. No documentation is available regarding these 5 columns:
<xs:enumeration value="NewCustomerConversions"/>
<xs:enumeration value="NewCustomerRevenue"/>
<xs:enumeration value="NewCustomerConversionRate"/>
<xs:enumeration value="NewCustomerCPA"/>
<xs:enumeration value="NewCustomerReturnOnAdSpend"/>
Were these added recently? Please guide to the documentation if any information is available.