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Manage your customers with tags

You can apply custom tags to your customers to help group, manage, organize, and search for them at Partner Center.

  • You can apply up to 150 tags to each customer.
  • Each tag can have up to 50 characters.

Prerequisites

To use customer tags, you must:

  • Have the Admin agent role
  • Have a reseller relationship with the customer

Tag a customer

You can tag a customer either on the Customer list page, on the Add customer page, or on the customer's Account page.

To change customer tags from the Customer list page:

  1. Sign in to Partner Center and select Customers.
  2. Select Customer list, then select a customer.
    • To add a new tag: Select Manage tags. Select Create tag to add a new tag. When you're done, select Save.

      Screenshot of managing customer tags from the customer list page in Partner Center.

    • To modify existing tags, select Assign tags, then check or deselect existing tags to add or remove them.

    • When you're done, select Save.

      Screenshot of modifying existing tags  from the customer list page in Partner Center.

To tag a customer on the Add customer page:

  1. Sign in to Partner Center and select Customers.
  2. Select Customer list, then Add customer.
  3. In the Tags section, select either Assign tag or Add new tag. Screenshot of adding customer tags in the Add Customer page in Partner Center.

To tag a customer on the customer's Account page:

  1. Sign in to Partner Center and select Customers.

  2. Select the customer.

  3. Select Account.

  4. In the Tags section, select either Assign tag or Create tag.

    Screenshot of assigning customer tags from an individual customer page in Partner Center.

Search for a customer using tags

You can search for tagged customers using the Tags column or the Tags search box.

To search for a tag using the Tags column:

  1. Sign in to Partner Center and select Customers.
  2. Look for the tag in the Tags column. (Selecting the Tags column heading reverses the sorting direction.)

To search for a tag using the Tags search box, use the following steps:

  1. Sign in to Partner Center and select Customers.
  2. In the Tag search box, enter the name of a tag.
  3. Select Search.

All the customers with that tag are displayed.

Learn more about customer management and the Customers workspace.