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Digital Platform API - Package Buyer Access service

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This read-only service lets buyers view information about sellers' packages. A package is a deal that a seller is prepared to offer to any buyer. Buyers browse through available packages and then use the Deal From Package Service to generate deals for themselves.

REST API

HTTP Method Endpoint Description
GET https://api.appnexus.com/package-buyer-access View all available packages.
GET https://api.appnexus.com/package-buyer-access?member_id=SELLER_MEMBER_ID View all packages offered by a specific seller.
GET https://api.appnexus.com/package-buyer-access?id=PACKAGE_ID View a specific package.
GET https://api.appnexus.com/package-buyer-access?id=1,2,3 View multiple packages by ID using a comma-separated list.
GET https://api.appnexus.com/package-buyer-access?sizes=WIDTHxHEIGHT,WIDTHxHEIGHT View all packages including specific sizes.
GET https://api.appnexus.com/package-buyer-access?search=PACKAGE_ID or NAME Search for a package by name or ID.
GET https://api.appnexus.com/package/meta Find out which fields you can filter and sort by.

JSON fields

Name Type Description
id int The ID of the package.
name string The name of the package.
description string The description of the package. Sellers generally use this to provide buyers greater insight into the deal.
active Boolean If true, the package is active. If false, you cannot generate deals from the package and all associated deals will stop serving.
default_ask_price double The ask price that will be applied to all deals generated from the package. When you generate a deal, the Deal Buyer Access Service will automatically calculate the suggested_min_bid_price by adding the auction service charge specified in your Xandr contract to the value in this field. For more information on the suggested_min_bid_price, see the Deal Buyer Access Service.

Note: This field is relevant only if default_use_deal_floor is true.
default_currency string The ask price currency that will be applied to all deals generated from the package.
default_use_deal_floor Boolean If true, the default_ask_price will be applied to deals generated from the package.

Note: When default_use_deal_floor is true, the deal's ask price overrides any other floors the seller may have, i.e., in placements or yield management profiles.
last_modified timestamp The day and time when the package was last modified.
data_protected Boolean Not yet supported.
allow_creative_add_on_view Boolean Not yet supported.
allow_creative_add_on_click true Not yet supported.
visibility_profile_id int Not yet supported.
seller_rank int The seller's ranking for the package. This controls where the package will appear in the seller's full list of packages in. Allowed range: 1 - 65355, where 1 is the highest ranking.
size_preference string Specifies how this package handles private sizes. Private sizes are placement sizes that the seller can allow to serve in a package. There are two options:
- standard: Private sizes are not available for this package.
- append: Private sizes can be used in addition to the specified placement size.
technical_attribute_restrict Boolean Specifies whether the package is restricted only to the technical attributes listed in the Technical Attributes object.
- true: Package is restricted only to the listed technical attributes.
- false: Other technical attributes are also allowed to serve.
seller object The name and ID of the seller who is offering the package. For more details, see Seller below.
default_deal_type object The deal type that will be applied to all deals generated from the package. For more details, see Default Deal Type below.
setting object The type of content included in the package. For more details, see Setting below.
technical_attributes array of objects The technical attributes of creatives that are eligible for the package. For more details, see Technical Attributes below.
sizes array of objects The creative sizes included in the package. For more details, see Sizes below.

Seller

The seller object contains the following fields.

Field Type Description
id int The member ID of the seller.
name string The member name of the seller.

Default deal type

The default_deal_type object contains the following fields. By default, all packages will generate deals with an open auction deal type.

Field Type Description
id int The ID representing the type of deal. Possible values: 1 (Open Auction) or 2 (Private Auction). For more information about open and private auctions, see the Deal Service.
name string Read-only. The name of the type of deal. Possible values: "Open Auction" or "Private Auction".

Setting

This information is used to give buyers a general understanding of the inventory included in the package. The setting object contains the following fields.

Field Type Description
has_inventory Boolean If true, the package includes publisher, placement, site, or content category targets.
inventory_description string If has_inventory is set to true, this field provides a description of the inventory included in the package.
has_segments Boolean If true, the package includes segment targets.
segments_description string If has_segments is set to true, this field provides a description of the segments included in the package.
has_sizes Boolean If true, the package includes size targets. For the specific sizes included, see the sizes array.

Technical attributes

Each technical_attribute object contains the following fields:

Field Type Description
id int The ID of the technical attribute that is eligible for the package. You can use the Technical Attribute Service to retrieve technical attribute IDs.
name string The name of the technical attribute that is eligible for the package.
override Boolean If set to true, a technical attribute can serve for a package even if the ad quality profile would have blocked it.

Sizes

Each object in the sizes array contains the following fields.

Field Type Description
width string The width of the creative.
height string The height of the creative.

Examples

View all available packages

$ curl -b cookies -c cookies "https://api.appnexus.com/package-buyer-access"
{
  "response": {
    "status": "OK",
    "count": 102,
    "packages": [
      {
        "id": 1,
        "name": "Test Pkg",
        "description": "this is a test package",
        "active": true,
        "default_ask_price": 2.5,
        "default_currency": "USD",
        "default_use_deal_floor": true,
        "last_modified": "2014-05-30 15:02:33",
        "seller_rank": 100,
        "seller": {
          "id": 5581,
          "name": "Test University"
        },
        "default_deal_type": {
          "id": 1,
          "name": "Open Auction"
        },
        "setting": {
          "has_inventory": true,
          "inventory_description: "Description of inventory.",
          "has_segments": true,
          "segment_description": "Description of segments.",
          "has_sizes": false
        },
        "technical_attributes":null,
        "sizes": null
      },
      {
        "id": 2,
        "name": "High Performance & Viewability!",
        "description": "This is an artisanal, hand-picked collection of extremely high performing placements that are visible at least 90% of the time. Viewability audit performed daily by our proprietary View-O-Matic technology and verified by a trusted 3rd party.",
        "active": true,
        "default_ask_price": 8.8,
        "default_currency": "USD",
        "default_use_deal_floor": true,
        "last_modified": "2014-06-26 22:12:31",
        "seller_rank": 100,
        "seller": {
          "id": 55570,
          "name": "Seller ABC"
        },
        "default_deal_type": {
          "id": 1,
          "name": "Open Auction"
        },
        "setting": {
          "has_inventory": true,
          "inventory_description: "Description of inventory.",
          "has_segments": true,
          "segment_description": "Description of segments.",
          "has_sizes": true
        },
        "sizes": [
          {
            "width": "120",
            "height": "600"
          },
          {
            "width": "160",
            "height": "600"
          },
          {
            "width": "300",
            "height": "250"
          },
          {
            "width": "468",
            "height": "60"
          },
          {
            "width": "480",
            "height": "80"
          },
          {
            "width": "640",
            "height": "360"
          }
        ]
      },
      ...
    ]
  }
}

View all packages offered by a specific seller

$ curl -b cookies -c cookies "https://sand.api.appnexus.com/package-buyer-access?member_id=55586"
{
  "response": {
    "status": "OK",
    "count": 2,
    "packages": [
      {
        "id": 108,
        "name": null,
        "description": null,
        "active": true,
        "default_ask_price": 1,
        "default_currency": "USD",
        "default_use_deal_floor": true,
        "last_modified": "2014-07-16 20:49:30",
        "seller_rank": 100,
        "seller": {
          "id": 55586,
          "name": "Tyroo Media Pvt. Ltd."
        },
        "default_deal_type": {
          "id": 1,
          "name": "Open Auction"
        },
        "setting": {
          "has_inventory": true,
          "inventory_description: "Description of inventory.",
          "has_segments": true,
          "segment_description": "Description of segments.",
          "has_sizes": false
        },
        "technical_attributes": null,
        "sizes": null
      }
    ],
    {
        "id": 5,
        "name": "Package of inventory with data",
        "description": "This package includes inventory X and data X.",
        "active": false,
        "default_ask_price": 11.26,
        "default_currency": "USD",
        "default_use_deal_floor": true,
        "last_modified": "2014-06-06 18:10:47",
        "seller_rank": 100,
        "seller": {
          "id": 55586,
          "name": "Tyroo Media Pvt. Ltd."
        },
        "default_deal_type": {
          "id": 1,
          "name": "Open Auction"
        },
        "setting": {
          "has_inventory": true,
          "inventory_description: "Description of inventory.",
          "has_segments": true,
          "segment_description": "Description of segments.",
          "has_sizes": true
        },
        "sizes": [
          {
            "width": "160",
            "height": "600"
          },
          {
            "width": "300",
            "height": "50"
          }
        ]
      },
  }
}

View a specific package

$ curl -b cookies -c cookies "https://api.appnexus.com/package?id=109"
{
  "response": {
    "status": "OK",
    "count": 1,
    "package": {
      "id": 109,
      "name": "Updated Package 1",
      "description": null,
      "active": true,
      "default_ask_price": 1,
      "default_currency": "USD",
      "default_use_deal_floor": true,
      "last_modified": "2014-07-21 17:14:16",
      "seller_rank": 100,
      "seller": {
        "id": 5558,
        "name": "TMP Ltd."
      },
      "default_deal_type": {
        "id": 1,
        "name": "Open Auction"
      },
      "setting": {
          "has_inventory": true,
          "inventory_description: "Description of inventory.",
          "has_segments": true,
          "segment_description": "Description of segments.",
          "has_sizes": false
      },
      "technical_attributes": null,
      "sizes": null     
    }
  }
}