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Mobile App Instance List service

The Mobile App Instance List Service is used to define a list of mobile app instances that you can target with campaigns. Think of it as the mobile app version of the Domain List Service.

Remember that a mobile app instance is a concrete representation of the "mobile app" abstraction. For example, there will be multiple "instances" of an application for each platform it targets, such as Android or iOS. For more information about this distinction, see the Mobile App Service.

This service also has the side effect of creating mobile apps in the system if they don't already exist. These apps can then be viewed using the Mobile App Service.

REST API

HTTP Method Endpoint Description
GET https://api.appnexus.com/mobile-app-instance-list?id=4 View a single mobile app instance list.
POST https://api.appnexus.com/mobile-app-instance-list
(mobile app instance list JSON)
Add a mobile app instance list to the system.
GET https://api.appnexus.com/mobile-app-instance-list View all of your mobile app instance lists.
GET https://api.appnexus.com/mobile-app-instance-list?search=SEARCH_TERM Search for mobile app instances with names or descriptions containing certain characters.

JSON fields

Name Type Description
apps array of objects A list of app instances associated with this particular app ID.
id int The ID of this instance list.
name string The name of this instance list.
Required On: POST
description string An optional description of this instance list.
member_id int The member ID associated with this app instance list.
last_modified date When this app instance list was last updated.
created_on date When this app instance list was created.

Apps

Name Type Description
instance_id int The instance ID associated with this app instance.
bundle_id string The bundle ID associated with this app instance.
Required On: POST
os_family_id int The OS family ID associated with this app instance. For a complete listing of OS family IDs, see the Operating System Family Service.
last_modified date When this app instance was last updated.

Examples

Add a mobile app instance list to the system

In this example, we add a small mobile app instance list to the system with a POST call.

$ cat the-list.json
 
{
    "mobile-app-instance-list": {
        "name": "A Series of Unfortunate Apps",
        "description": "Mobile games which we'd like to exclude from our campaigns due to their complete lack of smurfiness.",
        "apps": [
            {
                "bundle_id": "com.unfortunate.screamfest",
                "os_family_id": 2
            },
            {
                "bundle_id": "com.unfortunate.eggsmash",
                "os_family_id": 2
            }
        ]
    }
}
 
$ curl -b cookies -c cookies -X POST -d @the-list.json https://api.appnexus.com/mobile-app-instance-list?member_id=1309
 
{
    "response": {
        "status": "OK",
        "count": 1,
        "id": 77,
        "start_element": 0,
        "num_elements": 100,
        "mobile-app-instance-list": {
            "id": 77,
            "name": "A Series of Unfortunate Apps",
            "description": "Mobile games which we'd like to exclude from our campaigns due to their complete lack of smurfiness.",
            "member_id": 1309,
            "last_modified": "2014-02-04 20:39:03",
            "created_on": "2014-02-04 20:39:03",
            "apps": [
                {
                    "instance_id": 220,
                    "last_modified": "2014-02-04 20:39:03",
                    "bundle_id": "com.unfortunate.screamfest",
                    "os_family_id": 2
                },
                {
                    "instance_id": 221,
                    "last_modified": "2014-02-04 20:39:03",
                    "bundle_id": "com.unfortunate.eggsmash",
                    "os_family_id": 2
                }
            ]
        },
        ... 
    }
}

View an existing mobile app instance list

A simple GET request with the object ID in the query string fetches the object.

$ curl -b cookies https://api.appnexus.com/mobile-app-instance-list?id=77
 
{
    "response": {
        "status": "OK",
        "count": 1,
        "start_element": 0,
        "num_elements": 100,
        "mobile-app-instance-list": {
            "id": 77,
            "name": "A Series of Unfortunate Apps",
            "description": "Mobile games which we'd like to exclude from our campaigns due to their complete lack of smurfiness.",
            "member_id": 1309,
            "last_modified": "2014-02-04 20:39:03",
            "created_on": "2014-02-04 20:39:03",
            "apps": [
                {
                    "instance_id": 220,
                    "last_modified": "2014-02-04 20:39:03",
                    "bundle_id": "com.unfortunate.screamfest",
                    "os_family_id": 2
                },
                {
                    "instance_id": 221,
                    "last_modified": "2014-02-04 20:39:03",
                    "bundle_id": "com.unfortunate.eggsmash",
                    "os_family_id": 2
                }
            ]
        },
    ...
    }
}

Add a mobile app instance list to your targeting profile

In this example, we add a fictional mobile app instance list to our targeting profile for use by campaigns. The profile object we get back should reflect the update. For more information about profiles, see the Profile Service.

$ cat update.json
 
{
    "profile": {
        "mobile_app_instance_list_targets": [
            {
                "id": 2
            }
        ],
        "mobile_app_instance_list_action_include": true
    }
}
 
$ curl -b cookies -X PUT -d @update.json 'https://api.appnexus.com/profile?id=140537'
 
{
    "response": {
        "status": "OK",
        "count": 1,
        "id": "140537",
        "start_element": 0,
        "num_elements": 100,
        "profile": {
            "mobile_app_instance_targets": "",
            "mobile_app_instance_list_targets": [
                {
                    "id": 2,
                    "name": "Angry List",
                    "description": "List of games that will be played by everyone",
                    "deleted": false
                }
            ],
        ...SNIP...
        }
    }
}

Searching for mobile app instance lists with names or descriptions containing "test"

$ curl -b cookies -c cookies 'https://api.appnexus.com/mobile-app-instance-list?search=test'
 
{
    "response": {
        "status": "OK",
        "start_element": 0,
        "num_elements": 100,
        "mobile-app-instance-lists": [{
                "id": 31,
                "name": "Sample Test IPHONE list",
                "description": "",
                "member_id": 927,
                "last_modified": "2014-02-24 18:55:57",
                "created_on": "2014-02-24 18:45:57",
                "apps": [{
                        "instance_id": 2,
                        "last_modified": "2014-02-24 18:55:57",
                        "bundle_id": "it.studios.fish",
                        "os_family_id": 3
                    },
                    {
                        "instance_id": 14576,
                        "last_modified": "2014-02-24 18:55:57",
                        "bundle_id": "587033035",
                        "os_family_id": 3
                    },
                    {
                        "instance_id": 14576,
                        "last_modified": "2014-02-24 18:55:57",
                        "bundle_id": "com.cshomegrown.LX-Player",
                        "os_family_id": 3
                    },
                    {
                        "instance_id": 14576,
                        "last_modified": "2014-02-24 18:55:57",
                        "bundle_id": "561921433",
                        "os_family_id": 3
                    }
                ],
                "num_apps": 4
            },
            {
                "id": 61,
                "name": "test",
                "description": "test APP 428312806",
                "member_id": 2350,
                "last_modified": "2014-03-13 13:13:55",
                "created_on": "2014-03-13 13:13:55",
                "apps": [{
                        "instance_id": 225,
                        "last_modified": "2014-03-13 13:13:55",
                        "bundle_id": "com.wordfeud.free",
                        "os_family_id": 3
                    },
                    {
                        "instance_id": 225,
                        "last_modified": "2014-03-13 13:13:55",
                        "bundle_id": "428312806",
                        "os_family_id": 3
                    }
                ],
                "num_apps": 2
            }
        ]
    }
}