Understand your renewal opportunities!

As a Microsoft partner, you manage a share of the US Open Renewal opportunities this year of $190 million.  Our focus for FY11 is "No Customer Left Behind" big or small.  Renewals provide you with an opportunity to help your customers through this process while forging a long-term relationship as their trusted advisor.  Additionally, it's a great chance for you to review their current business and help them forecast for changes to their business.  Many partners find that renewal conversations can lead to cross-sell and up-sell potential within their current customer base.  Afterall, it's much easier to find new business within your existing customer base than it is to go out and find new customers.  This is a great place to generate additional recurring revenue for your organization. The first step in securing your business is to understand your Open renewals opportunity. To make it easy, Microsoft has created a Renewals Workbook for your company. The Renewals Workbook is a simple-to-use Excel file that identifies which of your customer agreements are due to expire, and when. You can request your workbook at: https://partner.microsoft.com/US/40114266 Include your company name, and your contact information, including email, phone and mailing address. In addition to securing your workbook, you will also find a plethora of resources to help you in your quest to secure all the renewal business that is yours!  From white papers to webcasts, the SMB Renewal center is your one-stop shop for all things pertaining to your renewal business. Additionally, your Area Partner Territory Managers are ready, willing & able to help you with the renewal conversation.  Don't hesitate to reach out for assistance in closing your renewal opportunities! All the best, Lisa Hughes - Area Partner Territory Manager, North Central