Innovation Academy / Taller para emprededores
En esta ocasión contaremos con la presencia de Malcolm Fraser, consultor internacional, quien nos impartirá un taller de 2 días, dirigido al manejo, operación, búsqueda de mercados y todo lo referente al manejo de tu empresa de software. Registrate
| 1. Fecha y hora: | 14 y 15 de Diciembre de 2009 9 am a 17:15 pm. |
| 2. Lugar del evento: | Centro de Innovación ANIEI: Tecnológico de Monterrey Campus Estado de México |
| 3. Dirección | Carr. Lago de Guadalupe km 3.5, Col Margarita Maza de Juárez, 52916 Atizapan Edo mex |
| 4. Audiencia: | Emprendedores con iniciativas de empresas de Software. Sea Software Empaquetado o Software mas Servicios. |
| 5. Asistencia presencial: | Contamos con cupo limitado. Les suplicamos que reserven su lugar registrándose previamente. Para confirmar su asistencia, por favor regístrense AQUÍ. |
| 6. Costo: | El evento no tiene costo. |
| 7. Lenguaje de impartición: | Ingles. |
| 8. Constancia: | Se impartirá constancia de asistencia emitida por Microsoft a aquellos emprendedores que cumplan con los 2 días del taller en forma presencial. |
9. Agenda
Workshop Agenda: Primer Día
Timing |
Content |
9.00am – 9.15am |
Introduction, Meet the Group, Workshop Objectives |
9.15am – 10.30am |
Introduction to the software industry: How it’s the same, why it’s different The Market Environment and its Analysis: Managing change and ambiguity |
10.30am -11:00 am |
Morning Tea and Group Discussions |
11.00am – 12.30am |
Building Customer Value and Loyalty: Which Software Business Model? |
12.30pm – 1.15pm |
Lunch |
1.15pm – 3.00pm |
Leadership and Culture: An introduction for Software CEOs |
3.00pm – 3.30pm |
Afternoon Tea |
3.30pm – 5.00pm |
Agile Enterprises: The Software Business Strategic Framework |
5.00 – 5:15pm |
Close |
Workshop Agenda: Segundo Día
Timing |
Content |
9.00am – 9.15am |
Re-Cap on Day One |
9.15am – 10.30am |
Software Services Marketing and Management |
10.30am -11:00 am |
Morning Tea and Group Discussions |
11.00am – 12.30am |
Solutions Selling and Managing the Complex Sale |
12.30pm – 1.15pm |
Lunch |
1.15pm – 3.00pm |
Software Operations: Introduction Application Life Cycle Management |
3.00pm – 3.30pm |
Afternoon Tea |
3.30pm – 4:15pm |
Benchmarking and Performance Management for both product and Services based Software Business. |
4:15pm – 5:00pm |
Collaboration and Partnering for Success |
5.00 – 5:15pm |
Close and Evaluation Forms and Survey |