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Silicon Valley Event: Crossing the Divide between Engineering and Marketing

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The Silicon Valley PMA is having a presentation on effectively partnering with engineering to successfully develop products. Registration is required and it may be a good opportunity for some local (to the valley) folks to check out the SVPMA. They put together some interesting meetings.

Here's their event announcement...I'm sure they won't mind me pasting it in here but they have a great site as well:

Silicon Valley Product Management Association (SVPMA)

The Craft of Thinking: Crossing the Divide between Engineering and Marketing

When: Wednesday, March 2, 2005

Time: 6:30PM - 9PM

Speaker:: Raj Karamchedu, Sr. Product Marketing Manager, Silicon Image, Inc Event location:

Prime Hotel Sunnyvale (Previously Wyndham Hotel) 1300 Chesapeake Terrace, Sunnyvale, CA [Map]

Food: YES! Snacks, so come early and mingle

Cost:

- Free for existing SVPMA annual members

- $20 at the door for non-members

- Free with the promotional $75 for annual membership covering 12 events.

Silicon Valley PMA Web Site

Register for the event online:

Pre-register to avoid waiting in line at the door and ensure your seat at the event

https://www.123signup.com/register?id=fzzxk

Agenda

6:30 pm Registration/networking/refreshments

7:30 pm Presentation

9:00 pm Wrap-up/networking

Raj Karamchedu, author of the book "It's Not About the Technology"

and Senior Product Marketing Manager at Silicon Image will speak about how to interact more effectively with your engineering team to bring great products to market. Sharing stories from his real-world experience in the semiconductor industry, Raj will cover why companies with great technology and smart teams fail to perform and what you can do to ensure success. He'll also discuss how to communicate your customer's needs to your engineering team so that they will understand and rally behind your efforts.

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