Reading List : Communities and Word of Mouth Marketing

There was an email thread recently about communities and word-of-mouth marketing

There were a few books listed, so I thought I would post them for future reference

• Word of Mouth Marketing: How Smart Companies Get People Talking
• The New Influencers: A Marketer's Guide to the New Social Media
• Marketing to the Social Web: How Digital Customer Communities Build Your Business
• Beyond Buzz: The Next Generation of Word-of-Mouth Marketing
• Creating Customer Evangelists
• Creating Passionate Users

And just today, Seth Godin has something to say about this topic too

• Free ebooklet, free seats, live event
• Listening to the loud people

Technorati Tags: Blogging,Word of Mouth,Seth Godin