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Retail Systems Research (RSR) publishes 2008 benchmark report

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RSR published their benchmark report today on ‘Playing Well with Others: eCommerce’s Evolving Role in the Customer Experience’ .

 

This report aims to jump-start a dialog on the role that eCommerce will play, not as an independent entity, but as a player in an integrated cross-channel strategy. What did their survey respondents identify as their biggest business challenges? And where are the most viable near-term opportunities that arise?

 

To download a copy of the report, visit https://www.retailsystemsresearch.com/_document/summary/636

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