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Microsoft 2008 Launch Wave Partner Marketing Day

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You are cordially invited to join us for the Microsoft 2008 Launch Wave Partner Marketing Day!

This event is the best opportunity prior to the launch of Microsoft Windows Server® 2008, Visual Studio® 2008 and SQL Server™ 2008 for our North America-based partners to learn about the Microsoft plans and partner programs that will enable you to take advantage of what promises to be the biggest IT Pro, Developer and Partner outreach in our company's history.Partner Marketing Day is a non-disclosure, invitation-only event that will provide the critical marketing information you’ll need to plan and profit from the upcoming launch. It is for Microsoft top OEM, system builder, software, hardware, channel, distribution, and service partners. Microsoft executives and product experts will lead presentations and conversations to provide you with a look at Microsoft product and launch strategies, including:

  • Industry trends and how the new Microsoft products will affect the marketplace
  • The business opportunity for Partners
  • An overview of the launch strategy and worldwide launch plans
  • A look at marketing plans by product
  • Launch opportunities including branding, web, PR, advertising, campaign, event and training programs

Partner Marketing Day is the primary event to give you the information you need to take advantage of the launch and to answer questions about how you can engage most effectively with Microsoft.

  • When: Tuesday, October 30, 2007 (Welcome Reception on October 29)
  • Where: San Diego Marriott Hotel and Marina333 West Harbor Drive, San Diego, CA 92101

Agenda: (subject to change – please refer to registration website)

Monday, 10/29

5:00pm – 8:00pm

 

Registration

6:00pm – 8:00pm

 

Welcome Reception

Tuesday, 10/30

7:00am – 8:30am

 

Registration and Continental Breakfast

8:30am – 10:00am

 

General Session: Partner Opportunity and the Microsoft 2008 Launch WavePresented by Bob Kelly, Corporate Vice President, Infrastructure Server Marketing

10:00am – 10:15am

 

Morning Break

10:15am – 11:30am

 

General Session: The Roadmap to Launch and How to Engage with MicrosoftPresented by Bob Visse, Senior Director, 2008 Launch Wave Team

11:30am – 1:00pm

 

Lunch and Side Meetings

1:00pm – 5:00pm

 

Partner-Specific Breakout Sessions

·  Independent Software Vendors

·  OEMs, System Builders and IHVs

·  System Integrators

·  DMR/LAR

·  Distributors·  Hosters

Who should attend: Marketing professionals including Microsoft alliance or account managers, VP and director-level marketing, PR and advertising managers, product managers, and channel training managers.NOTE: This is not a technical event. How many people per company should attend: We anticipate that 1 to 5 people per company would attend, but there is no limit. This invitation is transferable within your company.Register on-line or by phone:

· 

·  Toll-Free (US & Canada only) 1-888-491-9043 or 206-829-1376

Registration Codes:

·  Independent Software Vendors................................... ATTVENDOR

·  OEMs, System Builders and IHV ................................. ATTOEM

·  System Integrators.................................................... ATTSYSINT

·  DMR and LAR............................................................ ATTDMR

·  Distributors............................................................... ATTDIST

·  Hosters..................................................................... ATTHOST

Special Notes:

  • Attendees will be responsible for their own travel and hotel expenses for this event.
  • This is a first come, first-served event. Please register ASAP as space is limited.
  • This event is intended for Microsoft partners in North America. If you reside outside of the U.S. and are interested in getting involved in the upcoming launch, please contact your local Microsoft office.
  • Content from this event will be made available online. Archival wmv files of each session will be posted within a week after the event. A URL to the content will be posted at the registration site and emailed separately in late October.

We believe you will find this event extremely useful and would strongly encourage you to attend in person. We look forward to seeing you in San Diego for a rich and interactive experience!Sincerely,The 2008 Launch Wave Team

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